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AB Design — AB Single-Subject Experimental Design

The AB design is the simplest single-subject experimental design, consisting of two sequential phases: a baseline phase (A) in which the target behavior is observed under natural conditions without intervention, followed by an intervention phase (B) in which the treatment or manipulation is introduced. Changes in the behavior's level, trend, or variability between phases are used to infer the effect of the intervention on the individual participant.

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Sources

  1. Sidman, M. (1960). Tactics of Scientific Research: Evaluating Experimental Data in Psychology. Basic Books. link
  2. Baer, D. M., Wolf, M. M., & Risley, T. R. (1968). Some current dimensions of applied behavior analysis. Journal of Applied Behavior Analysis, 1(1), 91-97. DOI: 10.1901/jaba.1968.1-91

Related methods

Referenced by

ScholarGateAB Design (AB Single-Subject Experimental Design). Retrieved 2026-06-04 from https://scholargate.app/tr/experimental-design/ab-design