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포커스 그룹 방법론×심층 면접법×
분야질적 연구질적 연구
계열Process / pipelineProcess / pipeline
기원 연도19561954
창시자Robert K. Merton and Paul F. LazarsfeldCarl Rogers and Herbert H. Hyman
유형MethodMethod
원전Krueger, R. A. (1994). Focus Groups: A Practical Guide for Applied Research. SAGE Publications. ISBN: 978-0803954366Kvale, S. (1996). InterViews: An Introduction to Qualitative Research Interviewing. SAGE Publications. ISBN: 978-0761908631
별칭FGD, focus group discussion, group interviewIDI, qualitative interview, one-on-one interview, in-depth interviewing
관련45
요약Focus group discussions are a qualitative research method in which a trained moderator guides a small group (typically 6–12 participants) through structured or semi-structured discussion of a specific topic or product. Developed by Merton and Lazarsfeld in the 1950s for market research, focus groups are now widely used in health sciences, education, social sciences, and policy research. The method leverages group interaction to generate rich, contextual insights that individual interviews may not reveal.In-depth interviews are a qualitative research method in which a trained interviewer conducts one-on-one conversations with individual participants using open-ended questions to explore their experiences, perspectives, and understandings of a phenomenon. Developed in the 1950s by Rogers and Hyman, the method varies along a spectrum from structured (standardized question sets) to semi-structured (guided topic areas with flexibility) to unstructured (emergent, conversational). In-depth interviews are widely used in sociology, psychology, health sciences, anthropology, and organizational research to capture rich, detailed narratives and personal meaning.
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