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분야질적 방법질적 방법
계열Process / pipelineProcess / pipeline
기원 연도20041980s–1990s
창시자Jonathan Charteris-BlackRooted in interpretivist social science; systematised by Norman Fairclough, Margaret Wetherell, and others
유형Qualitative-critical textual analysisQualitative interpretive research approach
원전Charteris-Black, J. (2004). Corpus Approaches to Critical Metaphor Analysis. Palgrave Macmillan. ISBN: 978-1403932921Phillips, N., & Hardy, C. (2002). Discourse Analysis: Investigating Processes of Social Construction. Sage Publications. ISBN: 978-0761923343
별칭CMA, critical metaphor research, corpus-based critical metaphor analysis, ideological metaphor analysisIDA, interpretivist discourse analysis, discourse analysis (interpretive), meaning-focused discourse analysis
관련56
요약Critical Metaphor Analysis (CMA) is a qualitative method for uncovering how metaphorical language constructs, legitimises, or contests power relations and ideological positions in texts. Developed by Jonathan Charteris-Black (2004), it integrates Conceptual Metaphor Theory with the evaluative concerns of Critical Discourse Analysis to reveal the persuasive and ideological work performed by metaphors in political, institutional, and media discourse.Interpretive discourse analysis is a qualitative approach that examines how language constructs social realities, identities, and meanings within specific contexts. Operating from an interpretivist epistemology, it treats texts and talk not as transparent windows onto the world but as active sites where meaning is negotiated, and it seeks to understand those meanings from the perspective of participants situated within their social and cultural worlds.
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