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질적 내용 분석×담화 분석×
분야질적 연구질적 연구
계열Process / pipelineProcess / pipeline
기원 연도19801989 (Fairclough); 1987 (Potter & Wetherell)
창시자Klaus Krippendorff; refined by Margrit SchreierNorman Fairclough; Jonathan Potter and Margaret Wetherell
유형MethodMethod
원전Krippendorff, K. (1980). Content analysis: An introduction to its methodology. Sage Publications. link ↗Fairclough, N. (1989). Language and power. Longman. link ↗
별칭Content Analysis, Categorical Content AnalysisDA, Critical Discourse Analysis, Discursive Analysis
관련22
요약Qualitative Content Analysis (QCA) is a systematic, inductive method for analyzing textual or visual data by identifying and categorizing meaning units into content categories. Developed and formalized by Klaus Krippendorff (1980), QCA can be purely qualitative (inductive, exploratory) or combined with quantitative counting; it analyzes manifest content (explicit, surface meanings) and latent content (underlying, interpretive meanings).Discourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures.
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ScholarGate방법 비교: Qualitative Content Analysis · Discourse Analysis. 2026-06-17에 다음에서 검색함: https://scholargate.app/ko/compare