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戦略的志向性尺度×イノベーション両利き尺度×
分野経営戦略論経営戦略論
系統Process / pipelineProcess / pipeline
提唱年19781991
提唱者Miles and Snow; extended by Miller and FriesenJames G. March
種類Organizational self-report questionnaireOrganizational self-report questionnaire
原典Miles, R. E., & Snow, C. C. (1978). Organizational strategy, structure, and process. McGraw-Hill. DOI ↗March, J. G. (1991). Exploration and exploitation in organizational learning. Organization Science, 2(1), 71–87. DOI ↗
別名Strategic Posture Scale, Miller-Friesen FrameworkAmbidexterity Scale, Exploration-Exploitation Scale
関連55
概要Strategic Orientation refers to the fundamental approach an organization adopts when competing in its market, encompassing its competitive strategy, market focus, and organizational design. Miles and Snow's (1978) foundational framework identifies four strategic postures: Defenders (focus on stable market segments, operational efficiency, and incremental innovation), Prospectors (pursue new market opportunities, drive innovation, accept higher risk), Analyzers (balance efficiency and innovation, serve established markets while exploring adjacent opportunities), and Reactors (lack clear strategy, respond reactively to environmental pressures). This scale operationalizes Miles and Snow's framework, revealing an organization's strategic type and fit with its environment and structure.Innovation Ambidexterity—the organizational capacity to simultaneously engage in exploration (pursuing radical, novel innovations) and exploitation (improving and extending existing products and processes)—is fundamental to sustained competitive advantage. March (1991) formalized this trade-off in Organization Science, arguing that organizations must balance the two to survive and thrive. Exploration alone leads to variety but insufficient returns; exploitation alone leads to competence traps and vulnerability to disruption. This scale, operationalized by He and Wong (2004) and extended by Jansen et al. (2006), measures organizational capability in both domains and the degree to which firms balance competing innovation imperatives.
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ScholarGate手法を比較: Strategic Orientation Scale · Innovation Ambidexterity Scale. 2026-06-19に以下より取得 https://scholargate.app/ja/compare