Method evidence record

Framing Effects Experiment

A framing effects experiment is a randomized design that isolates the causal impact of how a message is framed — which considerations it emphasizes — on people's attitudes, judgments, or behavior. By randomly assigning participants to read otherwise comparable messages that differ only in their frame, it provides the causal counterpart to the descriptive framing analysis of media content.

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Framing Effects Experimental Design in Communication

Taxonomic method record · process-pipeline / communication

Iyengar, S., & Kinder, D. R. (1987). News That Matters: Television and American Opinion. Chicago: University of Chicago Press. · ISBN 9780226388571
Chong, D., & Druckman, J. N. (2007). Framing theory. Annual Review of Political Science, 10, 103–126. · DOI 10.1146/annurev.polisci.10.072805.103054
Entman, R. M. (1993). Framing: Toward clarification of a fractured paradigm. Journal of Communication, 43(4), 51–58. · DOI 10.1111/j.1460-2466.1993.tb01304.x

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Related methods

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Same method familyElaboration Likelihood Analysismachine-suggested · Relational suggestion, not evidence.Same method familyFraming Analysismachine-suggested · Relational suggestion, not evidence.Same method familyGain-Loss Message Framing Analysismachine-suggested · Relational suggestion, not evidence.Taxonomic bucketMedia Priming Experimentmachine-suggested · Relational suggestion, not evidence.