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方法族Process / pipelineProcess / pipeline
起源年份19872000
提出者Rosen, Sears & WeilWalker & Johnson; Jarvenpaa et al.
类型Likert-scale anxiety measureLikert-scale trust measure
开创性文献Rosen, L. D., Sears, D. C., & Weil, M. M. (1987). Computerphobia. Journal of School Psychology, 25(3), 221-232. DOI ↗Walker, D., & Johnson, R. (2006). Why consumers use online and visit physical stores. Journal of Retailing and Consumer Services, 13(2), 143-151. link ↗
别名CARS, Computer Anxiety Rating ScaleConsumer Trust, Web Trust
相关44
摘要The Computer Anxiety Rating Scale (CARS) was developed by Rosen, Sears, and Weil in 1987 to measure the emotional distress and fear individuals experience when thinking about using computers or engaging with computer technology. CARS is a foundational instrument in understanding psychological barriers to technology adoption and has been widely applied across education, workplace training, and organizational digital transformation contexts.The Online Trust Scale measures consumer confidence and belief in online platforms (e-commerce websites, digital services, social platforms). Developed by researchers including Jarvenpaa, Tractinsky, and Vitale (2000) and Walker and Johnson (2006), this scale captures dimensions of perceived security, vendor reliability, privacy protection, and transaction confidence. Online trust is a critical antecedent to behavioral intention and actual purchase/usage in digital commerce contexts.
ScholarGate数据集
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  3. PUBLISHED

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ScholarGate方法对比: Computer Anxiety Scale · Online Trust Scale. 于 2026-06-18 检索自 https://scholargate.app/zh/compare