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Comparar métodos

Examine os métodos selecionados lado a lado; as linhas que diferem ficam destacadas.

Inquérito presencial×Pesquisa Assistida por Telefone×
ÁreaMetodologia de surveyMetodologia de survey
FamíliaProcess / pipelineProcess / pipeline
Ano de origem1930s–1940s (systematic survey era)1970s (widespread from mid-1970s; Groves & Kahn 1979 seminal text)
Autor originalEstablished practice formalised in survey methodology (Gallup, Likert, and others from the 1930s–1940s)Groves & Kahn (foundational comparative study); CATI systems developed by Charles Cannell and colleagues at University of Michigan
TipoQuantitative / mixed-mode data collectionQuantitative / mixed-mode data collection
Fonte seminalFowler, F. J. (2014). Survey Research Methods (5th ed.). Sage Publications. ISBN: 978-1452259000Groves, R. M., & Kahn, R. L. (1979). Surveys by telephone: A national comparison with personal interviews. Academic Press. link ↗
Outros nomespersonal interview survey, in-person survey, PAPI survey, door-to-door surveyCATI survey, computer-assisted telephone interview, telephone survey, phone survey
Relacionados55
ResumoA face-to-face survey is a structured data collection method in which a trained interviewer meets respondents in person and administers a standardised questionnaire. The interviewer reads questions aloud, clarifies wording when permitted by protocol, and records answers — either on paper (PAPI) or a laptop/tablet (CAPI). This mode consistently achieves higher response rates and better data quality for complex or sensitive questionnaires than self-administered alternatives, and is the reference standard in large-scale population surveys.A telephone-assisted survey is a structured data-collection method in which a trained interviewer administers a standardised questionnaire to respondents over the telephone, often supported by Computer-Assisted Telephone Interviewing (CATI) software. It combines the efficiency of remote administration with the response-quality advantages of live interviewer guidance, making it widely used in social, public-health, market-research, and political polling contexts.
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ScholarGateComparar métodos: Face-to-face Survey · Telephone-assisted Survey. Recuperado em 2026-06-20 de https://scholargate.app/pt/compare