방법 비교

	Visitor-Employed Photography	Push-Pull Motivation Analysis
분야	Tourism	Tourism Recreation
계열	Process / pipeline	Process / pipeline
기원 연도	1983	1979
창시자	Geoffrey Cherem & B. L. Driver	Graham M. S. Dann; John L. Crompton
유형	Participant-generated visual data-collection and analysis technique	Two-force framework of tourist motivation
원전	Cherem, G. J., & Driver, B. L. (1983). Visitor Employed Photography: A Technique to Measure Common Perceptions of Natural Environments. Journal of Leisure Research, 15(1), 65-83.	Crompton, J. L. (1979). Motivations for Pleasure Vacation. Annals of Tourism Research, 6(4), 408-424.
별칭	VEP, Participant-Generated Photography, Visitor Photo Elicitation, Tourist-Generated Imagery Analysis	Push and Pull Factors Analysis, Push-Pull Travel Motivation, Dann-Crompton Motivation Framework
관련	4	3
요약	Visitor-employed photography (VEP) is a participant-generated visual method in which visitors themselves take photographs of what is meaningful, appealing or notable to them in a setting, and the resulting images, together with the visitors' own explanations, become the research data. Introduced by Cherem and Driver (1983) to measure common perceptions of natural environments, VEP hands the camera to the visitor rather than relying on researcher-chosen images or words alone, capturing place perception through the visitor's own eyes. In tourism it has become a key tool for studying destination image, as MacKay and Couldwell (2004) demonstrated by using VEP to investigate how visitors actually picture a site and how that compares with official promotional imagery. By combining what visitors photograph with why, VEP yields a visitor-centred, relatively unobtrusive window onto how people see and value places.	Push-pull motivation analysis is the dominant framework for explaining why people travel and why they choose particular destinations, by separating two distinct forces. Push factors are internal, socio-psychological motives that create the desire to travel in the first place, such as the wish to escape routine, relax, gain prestige, or enhance one's ego. Pull factors are external attributes of destinations that draw travelers toward a specific place, such as scenery, climate, culture, attractions, and events. Graham Dann introduced the push-pull logic in 1977, arguing that the answer to 'what makes tourists travel?' lies first in push factors like anomie and ego-enhancement, and John Crompton's 1979 study gave it empirical shape by identifying socio-psychological and cultural motives behind pleasure vacations. The analysis measures both sets of factors, recovers their underlying dimensions, and examines how internal motives connect to the destination attributes travelers seek.