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개념적 은유 분석 및 비판적 은유 분석×콘텐츠 분석×내러티브 분석×
분야질적 방법질적 방법질적 방법
계열Process / pipelineProcess / pipelineProcess / pipeline
기원 연도Theoretical foundation 1980; systematic research applications from 1990s onwardSystematised through Krippendorff's methodology work; 4th edition 20181967 (foundational); 2008 (canonical handbook)
창시자George Lakoff & Mark Johnson (Conceptual Metaphor Theory); Jonathan Charteris-Black (Critical Metaphor Analysis)Klaus Krippendorff (systematic formulation); roots in early 20th-century communications researchCatherine Kohler Riessman (seminal synthesis, 2008); roots in Labov & Waletzky (1967)
유형Qualitative research methodQualitative / mixed-method research techniqueQualitative interpretive method
원전Lakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press. ISBN: 978-0226468013Krippendorff, K. (2018). Content Analysis: An Introduction to Its Methodology (4th ed.). Sage. ISBN: 978-1506395661Riessman, C.K. (2008). Narrative Methods for the Human Sciences. Sage. link ↗
별칭Conceptual Metaphor Analysis, Metaphor Elicitation, Critical Metaphor Analysis, Linguistic Metaphor Analysisİçerik Analizi, systematic content coding, quantitative content analysisnarrative inquiry, life history analysis, biographical research, Anlatı Analizi (Narrative Analysis)
관련656
요약Metaphor Analysis is a qualitative method that identifies, classifies, and interprets the metaphors embedded in language to reveal how speakers and writers conceptualise experience, construct meaning, and exercise ideological influence. Grounded in Lakoff and Johnson's Conceptual Metaphor Theory, it treats metaphor not as a literary decoration but as a fundamental cognitive structure — ARGUMENT IS WAR, TIME IS MONEY — that shapes how people think, reason, and act. It is widely applied in psychology, education, political discourse, health communication, and organisational research.Content analysis is a systematic research technique for reducing text, visual, or media material into coded categories so that patterns can be counted, compared, and interpreted. Formalised by Klaus Krippendorff in his widely cited methodology textbook (latest edition 2018), the method sits at the boundary of qualitative and quantitative inquiry: it imposes structured, replicable coding on inherently meaning-laden material.Narrative analysis is a qualitative research method, synthesised canonically by Catherine Kohler Riessman (2008), that examines how individuals storise their lived experiences and construct meaning through the telling. Drawing on life history, biographical, and narrative inquiry traditions, it treats the story itself — not just its content — as the unit of analysis, attending to temporal sequence, plot structure, and the social context in which a narrative is produced.
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ScholarGate방법 비교: Metaphor Analysis · Content Analysis · Narrative Analysis. 2026-06-18에 다음에서 검색함: https://scholargate.app/ko/compare