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암묵적 연합 검사×신호 탐지 이론×
분야심리학심리학
계열Hypothesis testHypothesis test
기원 연도19981966
창시자Anthony Greenwald, Debbie McGhee, and Jordan SchwartzDavid Green and John Swets
유형Computerized reaction-time measureSignal detection framework
원전Greenwald, A. G., McGhee, D. E., & Schwartz, J. L. K. (1998). Measuring individual differences in implicit cognition: The Implicit Association Test. Journal of Personality and Social Psychology, 74(6), 1464-1480. DOI ↗Green, D. M., & Swets, J. A. (1966). Signal detection theory and psychophysics. Wiley. link ↗
별칭IAT, Implicit Attitude TestSDT, Detection Theory
관련20
요약The Implicit Association Test (IAT) is a computerized measure designed to detect automatic associations between concepts in memory, such as implicit attitudes toward social groups or implicit self-concepts. Introduced by Greenwald, McGhee, and Schwartz in 1998, it infers the strength and valence of associations from the ease and speed with which people categorize stimuli when pairing concepts, revealing unconscious biases and attitudes that may not appear in explicit self-report measures.Signal Detection Theory (SDT) is a framework for analyzing how observers detect signals embedded in noise, accounting for both sensory capacity and decision-making bias. Developed by Green and Swets in the 1960s, it provides a principled method for measuring sensitivity and response criteria separately, making it foundational in psychophysics, perception research, and diagnostic decision-making.
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