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| 현장 기반 은유 분석× | 개념적 은유 분석 및 비판적 은유 분석× | |
|---|---|---|
| 분야 | 질적 방법 | 질적 방법 |
| 계열 | Process / pipeline | Process / pipeline |
| 기원 연도≠ | 1990s–2000s (field-based applications) | Theoretical foundation 1980; systematic research applications from 1990s onward |
| 창시자≠ | Rooted in Lakoff & Johnson (1980); field-based application developed across educational and social science research from the 1990s onward | George Lakoff & Mark Johnson (Conceptual Metaphor Theory); Jonathan Charteris-Black (Critical Metaphor Analysis) |
| 유형≠ | Qualitative analytic method | Qualitative research method |
| 원전 | Lakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press. ISBN: 978-0226468013 | Lakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press. ISBN: 978-0226468013 |
| 별칭 | field metaphor elicitation, naturalistic metaphor analysis, contextual metaphor analysis, FbMA | Conceptual Metaphor Analysis, Metaphor Elicitation, Critical Metaphor Analysis, Linguistic Metaphor Analysis |
| 관련≠ | 5 | 6 |
| 요약≠ | Field-based metaphor analysis is a qualitative method that collects and interprets spontaneous or elicited metaphors from participants in their natural settings. Grounded in Lakoff and Johnson's conceptual metaphor theory, it reveals how individuals and communities structure abstract concepts — such as teaching, leadership, or illness — through figurative language encountered or produced in real contexts. Unlike purely document-based metaphor studies, field-based variants combine data collection in natural field settings with systematic analytic coding. | Metaphor Analysis is a qualitative method that identifies, classifies, and interprets the metaphors embedded in language to reveal how speakers and writers conceptualise experience, construct meaning, and exercise ideological influence. Grounded in Lakoff and Johnson's Conceptual Metaphor Theory, it treats metaphor not as a literary decoration but as a fundamental cognitive structure — ARGUMENT IS WAR, TIME IS MONEY — that shapes how people think, reason, and act. It is widely applied in psychology, education, political discourse, health communication, and organisational research. |
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