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현장 기반 디지털 민족지학×참여형 디지털 민족지×
분야질적 방법질적 방법
계열Process / pipelineProcess / pipeline
기원 연도2000s–2010s2000s–2010s
창시자Christine Hine; Sarah Pink et al.Sarah Pink and colleagues; building on Christine Hine's virtual ethnography and Kemmis & McTaggart's participatory action research traditions
유형Qualitative research designQualitative research design
원전Hine, C. (2000). Virtual Ethnography. Sage. ISBN: 978-0761958956Pink, S., Horst, H., Postill, J., Hjorth, L., Lewis, T., & Tacchi, J. (2016). Digital Ethnography: Principles and Practice. Sage. ISBN: 978-1446200957
별칭connective ethnography, blended digital ethnography, hybrid online-offline ethnography, field-integrated digital ethnographyPDE, collaborative digital ethnography, participatory online ethnography, participatory virtual ethnography
관련63
요약Field-based digital ethnography is a qualitative research design that combines traditional in-person fieldwork with systematic collection and analysis of digital data. Rather than studying online communities in isolation, it traces how social life moves between physical settings and digital spaces, treating both as equally real sites of cultural practice. Rooted in Christine Hine's virtual ethnography and Sarah Pink's digital ethnography principles, it is particularly suited to studying communities whose practices span offline and online worlds.Participatory Digital Ethnography (PDE) is a qualitative research design that combines the immersive observation of digital ethnography with the collaborative, co-inquiry stance of participatory action research. Researchers work alongside community members within digital environments — social media platforms, online forums, gaming worlds, or hybrid digital-physical spaces — co-producing knowledge rather than studying participants from a detached observer position.
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ScholarGate방법 비교: Field-based digital ethnography · Participatory Digital Ethnography. 2026-06-19에 다음에서 검색함: https://scholargate.app/ko/compare