Usporedite metode

	Kritička analiza metafora	Analiza interpretativnih metafora
Područje	Kvalitativno	Kvalitativno
Obitelj	Process / pipeline	Process / pipeline
Godina nastanka	2004	1980 (conceptual foundations); 2000s (systematic qualitative procedure)
Tvorac	Jonathan Charteris-Black	Rudolf Schmitt (systematic procedure); grounded in Lakoff & Johnson's conceptual metaphor theory
Vrsta	Qualitative-critical textual analysis	Qualitative interpretive analysis
Temeljni izvor	Charteris-Black, J. (2004). Corpus Approaches to Critical Metaphor Analysis. Palgrave Macmillan. ISBN: 978-1403932921	Lakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press. ISBN: 978-0226468013
Drugi nazivi	CMA, critical metaphor research, corpus-based critical metaphor analysis, ideological metaphor analysis	IMA, hermeneutic metaphor analysis, qualitative metaphor analysis, interpretive conceptual metaphor analysis
Srodne	5	6
Sažetak	Critical Metaphor Analysis (CMA) is a qualitative method for uncovering how metaphorical language constructs, legitimises, or contests power relations and ideological positions in texts. Developed by Jonathan Charteris-Black (2004), it integrates Conceptual Metaphor Theory with the evaluative concerns of Critical Discourse Analysis to reveal the persuasive and ideological work performed by metaphors in political, institutional, and media discourse.	Interpretive metaphor analysis is a qualitative method that systematically identifies and interprets the conceptual metaphors embedded in participants' language to understand how they make meaning of their experiences. Rooted in Lakoff and Johnson's conceptual metaphor theory and adapted for empirical social research by Rudolf Schmitt, it applies a hermeneutic lens to treat metaphors not as stylistic ornaments but as windows into underlying cognitive and cultural frames.