विधियों की तुलना करें
चुनी हुई विधियों की आमने-सामने समीक्षा करें; भिन्नता वाली पंक्तियाँ रेखांकित हैं।
| गंतव्य छवि पैमाना× | पर्यटन संतुष्टि पैमाना (Tourist Satisfaction Scale)× | |
|---|---|---|
| क्षेत्र | पर्यटन प्रबंधन | पर्यटन प्रबंधन |
| परिवार | Process / pipeline | Process / pipeline |
| उद्भव वर्ष≠ | 1991 | 1990s |
| प्रवर्तक≠ | Echtner, C. M., & Ritchie, J. R. B. | Multiple authors (composite instrument) |
| प्रकार≠ | Self-report questionnaire / Semantic differential scale | Self-report questionnaire |
| मौलिक स्रोत≠ | Baloglu, S., & Brinberg, D. (1997). Affective images of tourism destinations. Journal of Travel Research, 35(4), 11-15. DOI ↗ | Akama, J. S., & Kieti, D. M. (1996). Tourism and socio-economic change in a Kenyan coastal community. Journal of Tourism Studies, 7(2), 45-61. link ↗ |
| उपनाम≠ | DIS, Destination Perception Scale | TSS |
| संबंधित | 5 | 5 |
| सारांश≠ | The Destination Image Scale (DIS) measures how potential or actual visitors perceive and emotionally evaluate a tourism destination. Developed by Echtner & Ritchie (1991) and extended by Baloglu & Brinberg (1997), it captures both rational beliefs about destination attributes (attractions, climate, value, safety) and affective emotional responses (excitement, pleasantness, arousal). Destination image is a primary driver of visitation intention and repeat patronage, making the DIS essential for destination marketing strategy and competitive positioning. | The Tourist Satisfaction Scale (TSS) measures overall and domain-specific satisfaction of visitors to a destination or tourism facility. Developed across multiple research streams in the 1990s-2000s, it quantifies how well tourism experiences meet visitor expectations across accommodation, attractions, service quality, and value. Essential for destination marketing organizations and hospitality managers seeking systematic feedback on visitor experiences and competitive benchmarking. |
| ScholarGateडेटासेट ↗ |
|
|