Social Identity Political Measurement

Social identity measurement in political behavior applies social identity theory (Tajfel & Turner, 1979) to political groups, treating partisanship, ideology, or movement membership as a social identity rather than a mere instrumental affiliation. Huddy, Mason and Aaroe (2015) adapted Mael and Tetlock-style identity items into a partisan social-identity scale that measures expressive, emotionally charged group attachment and predicts campaign activity and political emotion better than issue agreement.