Process / pipelineorganizational-strategy

Entrepreneurial Orientation Scale

The Entrepreneurial Orientation (EO) Scale, developed by Danny Miller (1983), measures the extent to which an organization exhibits strategic postures characteristic of entrepreneurship. It assesses three core dimensions—innovativeness, risk-taking, and proactiveness—that distinguish entrepreneurial from conservative firms. This framework has become foundational in strategic management research and organizational behavior.

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Sources

  1. Miller, D. (1983). The correlates of entrepreneurship in three types of firms. Management Science, 29(7), 770–791. DOI: 10.1287/mnsc.29.7.770
  2. Covin, J. G., & Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75–87. DOI: 10.1002/smj.4250100107
  3. Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135–172. DOI: 10.5465/amr.1996.9602161

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Referenced by

ScholarGateEntrepreneurial Orientation Scale (Entrepreneurial Orientation (EO) Scale). Retrieved 2026-06-04 from https://scholargate.app/en/strategic-management/entrepreneurial-orientation-scale