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Crossover ABAB Design — ABAB Reversal Design

The crossover ABAB design is a single-subject experimental design that alternates between baseline (A) and intervention (B) conditions twice within the same participant. By withdrawing and reintroducing the treatment, the researcher can demonstrate experimental control: if behavior improves with B and reverts with A, the causal link between the intervention and the outcome is established without a separate control group.

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Sources

  1. Barlow, D. H., Nock, M. K., & Hersen, M. (2009). Single Case Experimental Designs: Strategies for Studying Behavior Change (3rd ed.). Pearson. ISBN: 978-0205474929
  2. Cooper, J. O., Heron, T. E., & Heward, W. L. (2020). Applied Behavior Analysis (3rd ed.). Pearson. ISBN: 978-0134752556

Related methods

ScholarGateCrossover ABAB Design (Crossover ABAB Reversal Design). Retrieved 2026-06-04 from https://scholargate.app/en/experimental-design/crossover-abab-design