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AttrakDiff/UEQ×Kano-Modell×
FachgebietMensch-Computer-InteraktionMensch-Computer-Interaktion
FamilieHypothesis testHypothesis test
Entstehungsjahr20031984
UrheberMarc Hassenzahl (AttrakDiff), Martin Schrepp (UEQ)Noriaki Kano
TypQuestionnaire measuring pragmatic and hedonic quality dimensionsTwo-dimensional model categorizing product/service features by satisfaction impact
Wegweisende QuelleHassenzahl, M. (2003). The thing and I: Understanding the relationship between user and product. In M. A. Blythe, K. Overbeeke, A. F. Monk, & P. C. Wright (Eds.), Funology (pp. 31–42). Kluwer Academic Publishers. DOI ↗Kano, N., Seraku, N., Takahashi, F., & Tsjui, S. (1984). Attractive quality and must-be quality. Journal of the Japanese Society for Quality Control, 14(2), 147–156. link ↗
AliasnamenHedonic Quality Assessment, Pragmatic vs. Hedonic, UEQKano Analysis, Attractive-Performance-Basic Model
Verwandt43
ZusammenfassungAttrakDiff and the User Experience Questionnaire (UEQ) are assessment instruments for measuring user experience across multiple dimensions. AttrakDiff, developed by Marc Hassenzahl, evaluates the tension between pragmatic quality (functionality, usability, does the system do what I need?) and hedonic quality (beauty, emotional engagement, does it delight me?). The UEQ, developed by Schrepp and colleagues, extends this framework with additional dimensions including efficiency, perspicuity, stimulation, and novelty. Both instruments provide quantitative post-use assessment, complementing task-based usability testing with holistic experience evaluation.The Kano Model is a framework for categorizing product or service features based on their impact on customer satisfaction. Developed by Noriaki Kano, this model distinguishes three types of features: basic (must-have) features that satisfy minimally but cause significant dissatisfaction if absent; performance features that increase satisfaction proportionally with their level; and attractive (delightful) features that exceed expectations and generate disproportionate satisfaction. By classifying features using the Kano Model, product teams prioritize development efforts, balance risk and innovation, and design experiences that delight rather than merely satisfy.
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ScholarGateMethoden vergleichen: AttrakDiff/UEQ · Kano Model. Abgerufen am 2026-06-17 von https://scholargate.app/de/compare