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社交比较量表(网络情境)×爱荷华-荷兰社会比较导向量表×
领域社交媒体心理学社交媒体心理学
方法族Process / pipelineProcess / pipeline
起源年份20151999
提出者Various researchers (Vogel, Wang, Suls & Wheeler)Frederick X. Gibbons and Bram P. Buunk
类型Self-reportSelf-report
开创性文献Wang, J. L., Wang, H. Z., Gaskin, J., & Wang, S. (2015). The role of stress and motivation in social networking sites adoption: From a perspective of uses and gratifications theory. Computers in Human Behavior, 48, 24–32. link ↗Gibbons, F. X., & Buunk, B. P. (1999). Individual differences in social comparison: Development of a scale of social comparison orientation. Journal of Personality and Social Psychology, 76(1), 129–142. DOI ↗
别名USCS, Social Comparison Orientation OnlineINCOM, Gibbons-Buunk
相关44
摘要The Social Comparison Scale for online contexts measures the frequency and intensity with which individuals compare themselves to peers on social media platforms, with emphasis on upward comparison (to those perceived as superior in attractiveness, success, wealth). Developed and refined by researchers including Vogel and Wang in the 2010s, this scale specifically captures social media-driven comparison processes distinct from general social comparison orientation.The Iowa-Netherlands Comparison Orientation Measure (INCOM) is an 11-item self-report scale that assesses individual differences in the tendency to engage in social comparison—comparing oneself to others on abilities, attributes, and outcomes. Developed by Gibbons and Buunk in 1999, it captures both upward comparison (to those perceived as superior) and downward comparison (to those perceived as inferior), providing a trait-like measure of this fundamental social motivation.
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ScholarGate方法对比: Social Comparison Scale (Online Contexts) · Iowa-Netherlands Social Comparison Orientation Scale. 于 2026-06-20 检索自 https://scholargate.app/zh/compare