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领域质性质性研究
方法族Process / pipelineProcess / pipeline
起源年份Late 19th–early 20th century (Saussure ~1906–1911; Peirce ~1867–1914); systematic application in social research from the 1960s1989 (Fairclough); 1987 (Potter & Wetherell)
提出者Ferdinand de Saussure (structural semiology); Charles Sanders Peirce (semiotic triads); Roland Barthes (applied cultural semiotics)Norman Fairclough; Jonathan Potter and Margaret Wetherell
类型Qualitative research methodMethod
开创性文献Barthes, R. (1967). Elements of Semiology (trans. A. Lavers & C. Smith). Hill and Wang. link ↗Fairclough, N. (1989). Language and power. Longman. link ↗
别名semiotics, sign analysis, structural semiotics, semiological analysisDA, Critical Discourse Analysis, Discursive Analysis
相关62
摘要Semiotic analysis is a qualitative method for interpreting how signs — words, images, sounds, gestures, and objects — produce and communicate meaning within a cultural context. Drawing on the structural linguistics of Ferdinand de Saussure and the triadic sign theory of Charles Sanders Peirce, and popularised as a research tool by Roland Barthes, semiotics moves beyond surface denotation to expose the connotative and ideological meanings embedded in texts and visual culture.Discourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures.
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ScholarGate方法对比: Semiotic Analysis · Discourse Analysis. 于 2026-06-17 检索自 https://scholargate.app/zh/compare