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方法族Process / pipelineProcess / pipeline
起源年份Mid-1990s (widespread scholarly adoption ~1995–2000)
提出者Mick P. Couper, Don A. Dillman (early systematic frameworks)
类型Research design frameworkQuantitative / mixed-methods data collection technique
开创性文献Creswell, J.W. & Plano Clark, V.L. (2018). Designing and Conducting Mixed Methods Research (3rd ed.). Sage. ISBN: 978-1483344379Couper, M. P. (2000). Web surveys: A review of issues and approaches. Public Opinion Quarterly, 64(4), 464–494. DOI ↗
别名Karma Yöntem Araştırması (Mixed Methods), multi-method research, triangulation designweb survey, internet survey, e-survey, computer-assisted web interviewing
相关46
摘要Mixed methods research is a systematic research design in which quantitative and qualitative data are collected and analysed within a single study. Formalised by Creswell and Plano Clark (2003, 3rd ed. 2018), it offers three principal design variants — concurrent, sequential, and transformative — and strengthens findings through triangulation across both data strands.An online survey is a structured data collection instrument hosted on a web platform and completed by respondents via internet-connected devices. It enables large-scale, geographically dispersed data gathering at low cost and with rapid turnaround. Respondents self-administer the questionnaire at their convenience, which reduces interviewer bias and permits automatic data capture. Online surveys are the dominant mode of survey research in social, behavioural, health, and market research today.
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ScholarGate方法对比: Mixed Methods Research · Online Survey. 于 2026-06-19 检索自 https://scholargate.app/zh/compare