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Comparative Digital Ethnography×民族志×
领域质性质性
方法族Process / pipelineProcess / pipeline
起源年份1995–2000 (multi-sited framework 1995; virtual ethnography 2000)c. 1922 (Malinowski's Argonauts of the Western Pacific)
提出者Christine Hine (digital ethnography); George E. Marcus (multi-sited ethnography)Bronisław Malinowski (modern ethnography); rooted in 19th-century anthropology
类型Qualitative research designQualitative fieldwork tradition
开创性文献Hine, C. (2000). Virtual Ethnography. Sage. ISBN: 978-0761958963Hammersley, M. & Atkinson, P. (2019). Ethnography: Principles in Practice (4th ed.). Routledge. ISBN: 978-1138504462
别名CDE, multi-site digital ethnography, cross-platform ethnography, comparative virtual ethnographyEtnografi, participant observation, fieldwork, ethnographic research
相关55
摘要Comparative Digital Ethnography (CDE) is a qualitative design that applies ethnographic methods — sustained participant observation, interview, and artefact analysis — across two or more digital settings simultaneously. By systematically comparing practices, meanings, and interactions in different online environments (e.g., distinct platforms, communities, or national contexts), CDE surfaces both site-specific patterns and cross-cutting cultural logics that a single-site study would miss.Ethnography is a qualitative research tradition in which a researcher immerses themselves in a social group or community over an extended period — typically three to six months or longer — to study its culture, values, and behaviours in their natural setting. Originating in social and cultural anthropology, and consolidated as a rigorous method by Bronisław Malinowski in the early twentieth century, ethnography produces rich, contextualised accounts of how people live, work, and make meaning together.
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ScholarGate方法对比: Comparative Digital Ethnography · Ethnography. 于 2026-06-18 检索自 https://scholargate.app/zh/compare