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Choice Experiment Valuation×条件价值评估法×
领域经济学经济学
方法族Process / pipelineProcess / pipeline
起源年份19741963
提出者Random utility theory (McFadden); applied to valuation by Louviere & HensherRobert Davis
类型Attribute-based stated-preference valuation methodStated preference valuation method
开创性文献McFadden, D. (1974). Conditional logit analysis of qualitative choice behavior. In P. Zarembka (Ed.), Frontiers in Econometrics (pp. 105–142). New York: Academic Press. ISBN: 9780127761503Mitchell, R. C., & Carson, R. T. (1989). Using Surveys to Value Public Goods: The Contingent Valuation Method. Resources for the Future. link ↗
别名Discrete Choice Experiment, DCE, Choice-Based Conjoint Valuation, Stated Choice ExperimentCVM, Willingness-to-Pay Survey, WTP Elicitation
相关23
摘要A choice experiment (discrete choice experiment, DCE) is an attribute-based stated-preference method that values non-market goods by describing them as bundles of characteristics and asking respondents to choose repeatedly among competing alternatives — one of which always carries a cost. Grounded in random utility theory, the choices are modeled with a discrete-choice model whose coefficients reveal the relative value of each attribute, and dividing any attribute's coefficient by the cost coefficient yields its marginal willingness to pay.Contingent Valuation (CVM), developed by Robert Davis in the 1960s, is a survey-based method for estimating the economic value of non-market environmental goods and services—such as wilderness preservation, air quality, or species protection—by directly asking people their willingness to pay (WTP) for specified improvements or willingness to accept (WTA) compensation for losses. It provides a valuation where market prices do not exist.
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ScholarGate方法对比: Choice Experiment Valuation · Contingent Valuation. 于 2026-06-25 检索自 https://scholargate.app/zh/compare