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Thang đo Gắn bó với Địa điểm×Thang đo Lòng trung thành của Khách du lịch×
Lĩnh vựcQuản trị du lịchQuản trị du lịch
HọProcess / pipelineProcess / pipeline
Năm ra đời19922000
Người khởi xướngWilliams, D. R.; Vaske, J. J.Oppermann, M.
LoạiSelf-report questionnaireSelf-report questionnaire
Công trình gốcWilliams, D. R., & Vaske, J. J. (1992). The measurement of place attachment: Valid and reliable instruments for natural environments. Society and Natural Resources, 15(3), 271-280. link ↗Oppermann, M. (2000). Tourism destination loyalty. Journal of Travel Research, 39(1), 78-84. DOI ↗
Tên gọi khácPAS, Destination Attachment ScaleTLS, Destination Loyalty Scale
Liên quan55
Tóm tắtThe Place Attachment Scale (PAS), developed by Williams & Vaske (1992) and refined by Jorgensen & Stedman (2001), measures individuals' emotional and functional bonds to destinations—the extent to which places become integral to identity and sense of belonging. Comprising dimensions of place identity (destination as self-definition), place dependence (destination optimizes one's activities), emotional bonds (love, comfort), and community belonging, the PAS distinguishes deep loyalty-drivers from transactional satisfaction. Essential for understanding repeat visitation, community tourism governance, heritage conservation, and destination branding strategies that cultivate belonging.The Tourist Loyalty Scale (TLS) measures the extent to which visitors intend to return to a destination and recommend it to others, reflecting behavioral commitment and preference relative to competing destinations. Developed by Oppermann (2000) and refined across multiple tourism contexts, the TLS captures the ultimate outcome of satisfaction and destination image—willingness to invest time and money in repeat visitation and endorsement. As the true measure of competitive advantage in tourism, loyalty drives revenue stability, positive reputation, and ecosystem resilience.
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ScholarGateSo sánh phương pháp: Place Attachment Scale · Tourist Loyalty Scale. Truy cập ngày 2026-06-19 từ https://scholargate.app/vi/compare