So sánh phương pháp

	Phân tích hình ảnh dựa trên nhiều trường hợp	Dân tộc học
Lĩnh vực	Định tính	Định tính
Họ	Process / pipeline	Process / pipeline
Năm ra đời	2000s–2010s (convergence of case study and visual research traditions)	c. 1922 (Malinowski's Argonauts of the Western Pacific)
Người khởi xướng	Synthesised from Robert E. Stake (multiple case design) and Gillian Rose / visual methodologies scholars	Bronisław Malinowski (modern ethnography); rooted in 19th-century anthropology
Loại	Qualitative comparative research design	Qualitative fieldwork tradition
Công trình gốc	Stake, R. E. (2006). Multiple Case Study Analysis. Guilford Press. ISBN: 978-1593852481	Hammersley, M. & Atkinson, P. (2019). Ethnography: Principles in Practice (4th ed.). Routledge. ISBN: 978-1138504462
Tên gọi khác	multi-case visual analysis, comparative visual case study, cross-case image analysis, MCVA	Etnografi, participant observation, fieldwork, ethnographic research
Liên quan	5	5
Tóm tắt	Multiple case-based visual analysis is a qualitative design that systematically examines visual materials — photographs, drawings, maps, video stills, or image-rich documents — across two or more purposefully selected cases. By combining Robert Stake's multiple case study logic with visual analysis frameworks, it enables researchers to identify both case-specific visual meanings and cross-case patterns, producing richer comparative insights than either method yields alone.	Ethnography is a qualitative research tradition in which a researcher immerses themselves in a social group or community over an extended period — typically three to six months or longer — to study its culture, values, and behaviours in their natural setting. Originating in social and cultural anthropology, and consolidated as a rigorous method by Bronisław Malinowski in the early twentieth century, ethnography produces rich, contextualised accounts of how people live, work, and make meaning together.