เปรียบเทียบวิธี

	Sustainable Consumption Scale	มาตรวัดพฤติกรรมเชิงนิเวศ (Pro-Environmental Behavior Scale)
สาขาวิชา	จิตวิทยาสิ่งแวดล้อม	จิตวิทยาสิ่งแวดล้อม
ตระกูล	Process / pipeline	Process / pipeline
ปีกำเนิด	2008	2002
ผู้ริเริ่ม	Anna M. Sundström, Iris Vermeir, Wim Verbeke	Debra Lemke, Anja Kollmuss
ประเภท	Self-report frequency and behavior scale	Self-report frequency and behavior checklist
แหล่งต้นตำรับ	Sundström, A. M. (2014). An investigation of the relationship between sustainable values and consumption patterns. In Interdisciplinary book of sustainable development. InTech Press.	Kollmuss, A., & Agyeman, J. (2002). Mind the gap: Why do people act environmentally and what are the barriers to pro-environmental behavior? Environmental Education Research, 8(3), 239–260.
ชื่อเรียกอื่น	SCS, Sustainable Lifestyle Scale	PEBS, Sustainability Behavior Scale
ที่เกี่ยวข้อง	4	4
สรุป	The Sustainable Consumption Scale (SCS) measures the extent to which individuals adopt sustainable and ethical consumption practices across multiple life domains including food, clothing, household products, transportation, and waste. Developed within ecological economics and consumer behavior frameworks (Sundström, 2014; Vermeir & Verbeke, 2008), the SCS captures integrated sustainable lifestyle rather than isolated green behaviors. The scale is widely used in research on sustainable consumption patterns, consumer segmentation for green marketing, and evaluation of sustainability interventions targeting lifestyle transformation.	The Pro-Environmental Behavior Scale (PEBS) measures the frequency and breadth of environmentally responsible actions that individuals perform in their daily lives, including recycling, energy conservation, water conservation, sustainable transportation, sustainable consumption, and environmental activism. Unlike attitude scales that measure beliefs or concerns, the PEBS captures actual or self-reported behaviors—providing a bridge between environmental intentions and demonstrable actions. The scale is essential for evaluating behavior-change interventions, tracking progress toward sustainability goals, and understanding which demographic and psychographic segments adopt environmentally responsible practices.