เปรียบเทียบวิธี

	การเก็บตัวอย่างประสบการณ์ผ่านมือถือออนไลน์	การสำรวจออนไลน์
สาขาวิชา	ระเบียบวิธีสำรวจ	ระเบียบวิธีสำรวจ
ตระกูล	Process / pipeline	Process / pipeline
ปีกำเนิด	1983 (original ESM); smartphone/online variant widely adopted ~2007–2010	Mid-1990s (widespread scholarly adoption ~1995–2000)
ผู้ริเริ่ม	Mihaly Csikszentmihalyi & Reed Larson	Mick P. Couper, Don A. Dillman (early systematic frameworks)
ประเภท	Intensive longitudinal data collection technique	Quantitative / mixed-methods data collection technique
แหล่งต้นตำรับ	Csikszentmihalyi, M., & Larson, R. (1987). Validity and reliability of the Experience-Sampling Method. Journal of Nervous and Mental Disease, 175(9), 526–536.	Couper, M. P. (2000). Web surveys: A review of issues and approaches. Public Opinion Quarterly, 64(4), 464–494.
ชื่อเรียกอื่น	Online ESM, Mobile ESM, Ecological Momentary Assessment via Mobile, Smartphone-based Experience Sampling	web survey, internet survey, e-survey, computer-assisted web interviewing
ที่เกี่ยวข้อง	4	6
สรุป	Online Mobile Experience Sampling (Online ESM) is a data collection technique that uses internet-connected smartphones or tablets to prompt participants multiple times per day and record their thoughts, feelings, behaviors, and context in the moment they occur. By gathering data in real time across daily life rather than retrospectively in a lab, it dramatically reduces recall bias and captures the natural variation of psychological and behavioral states as they unfold.	An online survey is a structured data collection instrument hosted on a web platform and completed by respondents via internet-connected devices. It enables large-scale, geographically dispersed data gathering at low cost and with rapid turnaround. Respondents self-administer the questionnaire at their convenience, which reduces interviewer bias and permits automatic data capture. Online surveys are the dominant mode of survey research in social, behavioural, health, and market research today.