เปรียบเทียบวิธี

	Emotion Appraisal in Politics	Issue Framing Experiment
สาขาวิชา	จิตวิทยาการเมือง	จิตวิทยาการเมือง
ตระกูล	Process / pipeline	Process / pipeline
ปีกำเนิด	2000	1997
ผู้ริเริ่ม	George Marcus, Russell Neuman & Michael MacKuen; Ted Brader	Thomas Nelson; Dennis Chong & James Druckman
ประเภท	Survey/lab experiment	Survey/lab experiment
แหล่งต้นตำรับ	Marcus, G. E., Neuman, W. R., & MacKuen, M. (2000). Affective intelligence and political judgment. Chicago: University of Chicago Press. ISBN: 9780226504698	Nelson, T. E., Clawson, R. A., & Oxley, Z. M. (1997). Media framing of a civil liberties conflict and its effect on tolerance. American Political Science Review, 91(3), 567-583.
ชื่อเรียกอื่น	Affective Intelligence Experiment, Political Emotion Appraisal Study, Discrete Emotions Politics Measure	Framing Effects Experiment, Emphasis Framing Study, Equivalence Framing Experiment
ที่เกี่ยวข้อง	4	4
สรุป	Emotion appraisal in politics studies how distinct emotions, anxiety, anger, enthusiasm, and others, arise from cognitive appraisals of political events and in turn shape attention, information seeking, persuasion, and participation. It combines appraisal theory with affective intelligence theory (Marcus, Neuman and MacKuen, 2000) and Brader's (2006) work on emotional campaign appeals, typically measured through experiments and surveys that elicit and analyze discrete emotional responses.	An issue framing experiment manipulates how a political issue is described, emphasizing different considerations, to test how framing shifts opinion. Nelson, Clawson and Oxley's (1997) classic study showed that framing a Klan rally as a free-speech issue versus a public-order issue changed tolerance judgments, and Chong and Druckman (2007) systematized framing theory and the experimental methods used to estimate framing effects.