เปรียบเทียบวิธี

	การวิเคราะห์เนื้อหา	การวิเคราะห์เรื่องเล่า
สาขาวิชา	เชิงคุณภาพ	เชิงคุณภาพ
ตระกูล	Process / pipeline	Process / pipeline
ปีกำเนิด	Systematised through Krippendorff's methodology work; 4th edition 2018	1967 (foundational); 2008 (canonical handbook)
ผู้ริเริ่ม	Klaus Krippendorff (systematic formulation); roots in early 20th-century communications research	Catherine Kohler Riessman (seminal synthesis, 2008); roots in Labov & Waletzky (1967)
ประเภท	Qualitative / mixed-method research technique	Qualitative interpretive method
แหล่งต้นตำรับ	Krippendorff, K. (2018). Content Analysis: An Introduction to Its Methodology (4th ed.). Sage. ISBN: 978-1506395661	Riessman, C.K. (2008). Narrative Methods for the Human Sciences. Sage.
ชื่อเรียกอื่น	İçerik Analizi, systematic content coding, quantitative content analysis	narrative inquiry, life history analysis, biographical research, Anlatı Analizi (Narrative Analysis)
ที่เกี่ยวข้อง	5	6
สรุป	Content analysis is a systematic research technique for reducing text, visual, or media material into coded categories so that patterns can be counted, compared, and interpreted. Formalised by Klaus Krippendorff in his widely cited methodology textbook (latest edition 2018), the method sits at the boundary of qualitative and quantitative inquiry: it imposes structured, replicable coding on inherently meaning-laden material.	Narrative analysis is a qualitative research method, synthesised canonically by Catherine Kohler Riessman (2008), that examines how individuals storise their lived experiences and construct meaning through the telling. Drawing on life history, biographical, and narrative inquiry traditions, it treats the story itself — not just its content — as the unit of analysis, attending to temporal sequence, plot structure, and the social context in which a narrative is produced.