เปรียบเทียบวิธี

	การออกแบบ ABAB	การออกแบบการทดลองแบบผู้เข้าร่วมรายบุคคล (Single-Subject Experimental Design)
สาขาวิชา	การออกแบบการทดลอง	การออกแบบการทดลอง
ตระกูล	Process / pipeline	Process / pipeline
ปีกำเนิด	1960s (Sidman 1960; Baer et al. 1968)	1960s (Sidman 1960; formal applied codification by Kazdin and Baer in 1970s–1980s)
ผู้ริเริ่ม	Murray Sidman; Baer, Wolf & Risley (applied behavior analysis formalization)	Murray Sidman (foundational tactics); B. F. Skinner (applied behavior analysis lineage)
ประเภท	Single-subject experimental design	Experimental research design
แหล่งต้นตำรับ	Sidman, M. (1960). Tactics of Scientific Research: Evaluating Experimental Data in Psychology. Basic Books.	Kazdin, A. E. (1982). Single-Case Research Designs: Methods for Clinical and Applied Settings. Oxford University Press. ISBN: 978-0195030440
ชื่อเรียกอื่น	reversal design, withdrawal design, ABAB reversal, operant reversal design	SSED, single-case experimental design, n-of-1 design, intrasubject replication design
ที่เกี่ยวข้อง	4	6
สรุป	The ABAB design is a single-subject experimental methodology that establishes causal control by repeatedly introducing and removing an intervention. A baseline phase (A) is followed by an intervention phase (B), then a return to baseline (A), and a second intervention phase (B), allowing the researcher to demonstrate that observed behavior changes are produced by the intervention rather than by coincidental factors.	Single-subject experimental design (SSED) establishes experimental control by repeatedly measuring one individual (or a small number of individuals) across baseline and intervention phases, using the participant as their own control. Instead of comparing groups, it compares the participant's own behavior across conditions over time. Widely used in applied behavior analysis, special education, rehabilitation, and clinical psychology, SSED allows causal inference from small or unique samples where group designs are impractical.