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OblastMetodologija anketaMetodologija anketa
PorodicaProcess / pipelineProcess / pipeline
Godina nastankaMid-to-late 20th century1930s
TvoracDerived from quota sampling (mid-20th century market research) combined with survey weighting theory (Kalton, 1983)Developed in market research and opinion polling, notably applied by George Gallup in the 1930s
TipNon-probability sampling with post-collection weight adjustmentNon-probability sampling design
Temeljni izvorKalton, G. (1983). Introduction to Survey Sampling. Sage Publications. ISBN: 978-0803921290Moser, C. A., & Kalton, G. (1972). Survey Methods in Social Investigation (2nd ed.). Heinemann. ISBN: 978-0435827496
Drugi naziviquota sampling with weighting, weighted quota survey, post-weighted quota sampling, quota sample weightingquota-controlled sampling, quota selection, non-probability quota sampling
Srodne55
SažetakWeighted quota sampling combines quota sampling — recruiting a set number of respondents matching pre-specified demographic cells — with post-collection statistical weighting that adjusts each respondent's contribution to match known population proportions. The result is a non-probability design with a bias-correction mechanism, widely used in market research, political polling, and applied social surveys when probability sampling is impractical but representativeness remains a goal.Quota sampling is a non-probability technique in which the researcher pre-specifies how many units to recruit from each subgroup (quota cell) defined by one or more control variables such as age, gender, or occupation. Interviewers or data collectors then use their own judgment to find and enroll participants until each cell is filled. The method guarantees the sample mirrors the population on the control variables but does not provide the randomness needed for classical statistical inference.
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ScholarGateUporedite metode: Weighted Quota Sampling · Quota Sampling. Preuzeto 2026-06-18 sa https://scholargate.app/sr/compare