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| Analiza sadržaja× | Kvalitativna analiza sadržaja× | |
|---|---|---|
| Oblast≠ | Kvalitativno | Kvalitativno istraživanje |
| Porodica | Process / pipeline | Process / pipeline |
| Godina nastanka≠ | Systematised through Krippendorff's methodology work; 4th edition 2018 | 1980 |
| Tvorac≠ | Klaus Krippendorff (systematic formulation); roots in early 20th-century communications research | Klaus Krippendorff; refined by Margrit Schreier |
| Tip≠ | Qualitative / mixed-method research technique | Method |
| Temeljni izvor≠ | Krippendorff, K. (2018). Content Analysis: An Introduction to Its Methodology (4th ed.). Sage. ISBN: 978-1506395661 | Krippendorff, K. (1980). Content analysis: An introduction to its methodology. Sage Publications. link ↗ |
| Drugi nazivi≠ | İçerik Analizi, systematic content coding, quantitative content analysis | Content Analysis, Categorical Content Analysis |
| Srodne≠ | 5 | 2 |
| Sažetak≠ | Content analysis is a systematic research technique for reducing text, visual, or media material into coded categories so that patterns can be counted, compared, and interpreted. Formalised by Klaus Krippendorff in his widely cited methodology textbook (latest edition 2018), the method sits at the boundary of qualitative and quantitative inquiry: it imposes structured, replicable coding on inherently meaning-laden material. | Qualitative Content Analysis (QCA) is a systematic, inductive method for analyzing textual or visual data by identifying and categorizing meaning units into content categories. Developed and formalized by Klaus Krippendorff (1980), QCA can be purely qualitative (inductive, exploratory) or combined with quantitative counting; it analyzes manifest content (explicit, surface meanings) and latent content (underlying, interpretive meanings). |
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