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	Objectified Body Consciousness Scale	Modern Sexism Scale
Odbor	Gender Studies	Gender Studies
Rodina	Process / pipeline	Process / pipeline
Rok vzniku	1996	1995
Tvorca	Nita Mary McKinley and Janet Shibley Hyde	Janet K. Swim, Kathryn J. Aikin, Wayne S. Hall, and Barbara A. Hunter
Typ	Self-report multidimensional scale	Self-report attitude scale
Pôvodný zdroj	McKinley, N. M., & Hyde, J. S. (1996). The Objectified Body Consciousness Scale: Development and validation. Psychology of Women Quarterly, 20(2), 181–215.	Swim, J. K., Aikin, K. J., Hall, W. S., & Hunter, B. A. (1995). Sexism and racism: Old-fashioned and modern prejudices. Journal of Personality and Social Psychology, 68(2), 199–214.
Ďalšie názvy	OBCS, Objectified Body Consciousness	MSS, Swim Modern Sexism Scale, Neosexism
Príbuzné	4	4
Zhrnutie	The Objectified Body Consciousness Scale (OBCS), developed by Nita McKinley and Janet Hyde in 1996, is a 24-item self-report instrument that measures the extent to which a person experiences their body as an object to be watched and evaluated. It comprises three 8-item subscales — body surveillance, body shame, and appearance control beliefs — grounded in the idea that women in particular internalise an observer's perspective on their own bodies.	The Modern Sexism Scale, developed by Janet Swim and colleagues in 1995, distinguishes between old-fashioned (blatant) sexism and modern (subtle) sexism, paralleling work on old-fashioned versus modern racism. The accompanying Old-Fashioned Sexism Scale captures openly endorsed beliefs in women's inferiority and prescribed traditional roles, while the Modern Sexism Scale captures covert sexism expressed through denial of continuing discrimination, antagonism toward women's demands, and resentment of policies perceived as special favours.