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Skala Zaufania Internetowego×Kwestionariusz Modelu Akceptacji Technologii×
DziedzinaSystemy informacyjneSystemy informacyjne
RodzinaProcess / pipelineProcess / pipeline
Rok powstania20001989
TwórcaWalker & Johnson; Jarvenpaa et al.Fred Davis
TypLikert-scale trust measureLikert-scale questionnaire
Źródło pierwotneWalker, D., & Johnson, R. (2006). Why consumers use online and visit physical stores. Journal of Retailing and Consumer Services, 13(2), 143-151. link ↗Davis, F. D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly, 13(3), 319-340. DOI ↗
Inne nazwyConsumer Trust, Web TrustTAM, Davis TAM
Pokrewne44
PodsumowanieThe Online Trust Scale measures consumer confidence and belief in online platforms (e-commerce websites, digital services, social platforms). Developed by researchers including Jarvenpaa, Tractinsky, and Vitale (2000) and Walker and Johnson (2006), this scale captures dimensions of perceived security, vendor reliability, privacy protection, and transaction confidence. Online trust is a critical antecedent to behavioral intention and actual purchase/usage in digital commerce contexts.The Technology Acceptance Model (TAM) is a foundational framework introduced by Fred Davis in 1989 to explain user adoption of information technology. Published in MIS Quarterly, TAM posits that perceived usefulness and perceived ease of use are the primary determinants of technology acceptance, regardless of an individual's prior computer experience or technical background.
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ScholarGatePorównaj metody: Online Trust Scale · Technology Acceptance Model Questionnaire. Pobrano 2026-06-19 z https://scholargate.app/pl/compare