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Schaal voor marktgevoeligheid×Dynamic Capabilities Scale×
VakgebiedStrategisch managementStrategisch management
FamilieProcess / pipelineProcess / pipeline
Jaar van ontstaan19902007
GrondleggerAjay Kohli, Bernard Jaworski, and George S. DayDavid J. Teece
TypeOrganizational self-report questionnaireOrganizational self-report questionnaire
Oorspronkelijke bronKohli, A. K., & Jaworski, B. J. (1990). Market orientation: The construct, research propositions, and managerial implications. Journal of Marketing, 54(2), 1–18. DOI ↗Teece, D. J. (2007). Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal, 28(13), 1319–1350. DOI ↗
AliassenMSC, Market Intelligence CapabilityDCV, Teece Dynamic Capabilities
Verwant55
SamenvattingMarket Sensing Capability (MSC) refers to an organization's ability to systematically gather, interpret, and respond to market information about customers, competitors, and market trends. Building on Kohli and Jaworski's (1990) market orientation construct and George Day's (1994) framework of market-driven organizations, the MSC scale measures three interconnected processes: intelligence generation (acquiring market information), dissemination (sharing information across functions), and responsiveness (acting on market insights). Organizations with strong MSC detect competitive threats earlier, understand customer needs more deeply, and adapt strategies faster than competitors with weaker sensing capabilities.Dynamic Capabilities (DC) represent an organization's capacity to sense new opportunities and threats, seize those opportunities through strategic investments and organizational changes, and reconfigure assets and organizational structures to adapt to shifting competitive environments. Teece (2007) articulated this framework in the Strategic Management Journal, arguing that dynamic capabilities—not static resources—explain sustained competitive advantage in turbulent, knowledge-intensive markets. This scale operationalizes the three core processes underlying DC: sensing market and technology changes, making swift strategic decisions, and reorganizing the firm to exploit new opportunities.
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  1. v1
  2. 3 Bronnen
  3. PUBLISHED

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ScholarGateMethoden vergelijken: Market Sensing Capability Scale · Dynamic Capabilities Scale. Geraadpleegd op 2026-06-18 via https://scholargate.app/nl/compare