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Skala Penglibatan Media Sosial×Skala Kepuasan E-Pembelajaran×
BidangSistem MaklumatSistem Maklumat
KeluargaProcess / pipelineProcess / pipeline
Tahun asal20112008
PengasasHollebeek; Zhang & ZhuBolliger, Halupa, Chi & Kilduff
JenisLikert-scale engagement measureLikert-scale satisfaction measure
Sumber perintisZhang, X., & Zhu, F. (2012). Product reviews, information richness, and consumer purchasing behavior. Journal of Management Information Systems, 29(2), 7-36. link ↗Chi, T., & Kilduff, P. P. (2011). Understanding consumer perceived value of casual online games. New Media & Society, 13(6), 954-971. link ↗
AliasSocial Media Engagement, SME ScaleELSS, Online Learning Satisfaction
Berkaitan44
RingkasanThe Social Media Engagement Scale measures the intensity and quality of user participation and interaction with social media platforms and content. Developed by researchers including Hollebeek (2011) and informed by work on consumer engagement (Zhang & Zhu, 2012), the scale captures cognitive, emotional, and behavioral dimensions of how users interact with social platforms, brands, and online communities.The E-Learning Satisfaction Scale measures learner satisfaction with online educational experiences across multiple dimensions including platform quality, instructor effectiveness, course content, peer interaction, and technical support. Developed through research by Bolliger, Halupa, Chi, and others studying online higher education, the scale helps institutions assess course quality, predict learner retention, and identify improvement opportunities in digital education delivery.
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ScholarGateBandingkan kaedah: Social Media Engagement Scale · E-Learning Satisfaction Scale. Dicapai 2026-06-19 daripada https://scholargate.app/ms/compare