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| Pilot A/B teszt× | Kísérletes, randomizált, kontrollált vizsgálat× | |
|---|---|---|
| Tudományterület | Kísérlettervezés | Kísérlettervezés |
| Módszercsalád | Process / pipeline | Process / pipeline |
| Keletkezés éve≠ | 2000s–2010s (formalized in digital experimentation literature) | 1990s–2000s (methodological formalization) |
| Megalkotó≠ | Derived from pilot study methodology (Kraemer et al., 2006) applied to A/B testing practice | Formalized through clinical trials methodology community |
| Típus≠ | Experimental design — feasibility study | Experimental feasibility design |
| Alapmű≠ | Thabane, L., Ma, J., Chu, R., Cheng, J., Ismaila, A., Rios, L. P., Robson, R., Thabane, M., Giangregorio, L., & Goldsmith, C. H. (2010). A tutorial on pilot studies: The what, why and how. BMC Medical Research Methodology, 10(1), 1. DOI ↗ | Thabane, L., Ma, J., Chu, R., Cheng, J., Ismaila, A., Rios, L. P., ... & Goldsmith, C. H. (2010). A tutorial on pilot studies: the what, why and how. BMC Medical Research Methodology, 10(1), 1. DOI ↗ |
| Alternatív nevek | pilot split test, feasibility A/B test, preliminary A/B experiment, pilot randomized comparison | pilot RCT, feasibility RCT, pilot trial, preliminary RCT |
| Kapcsolódó | 5 | 5 |
| Összefoglaló≠ | A Pilot A/B test is a small-scale, preliminary split-test experiment run before a full A/B test to assess feasibility, estimate effect sizes, detect operational problems, and validate measurement instruments. Participants are randomly assigned to a control condition (A) and a treatment condition (B), but the study is explicitly underpowered — its purpose is to inform the design of the definitive test, not to yield a conclusive comparison. | A pilot randomized controlled trial (pilot RCT) is a small-scale, fully randomized experiment conducted before a definitive RCT to test the feasibility of study procedures, estimate key parameters such as recruitment rates and effect-size variability, and identify practical barriers. It uses the same randomization, intervention, and measurement protocol as the planned full trial but on a fraction of the target sample. The goal is not to confirm efficacy but to refine and justify the main trial design. |
| ScholarGateAdatkészlet ↗ |
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