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| Interpretív digitális etnográfia× | Diskurzusanalízis× | |
|---|---|---|
| Tudományterület≠ | Kvalitatív módszerek | Kvalitatív kutatás |
| Módszercsalád | Process / pipeline | Process / pipeline |
| Keletkezés éve≠ | Late 1990s–2000s | 1989 (Fairclough); 1987 (Potter & Wetherell) |
| Megalkotó≠ | Christine Hine; Sarah Pink and colleagues | Norman Fairclough; Jonathan Potter and Margaret Wetherell |
| Típus≠ | Qualitative research design | Method |
| Alapmű≠ | Hine, C. (2000). Virtual Ethnography. Sage. ISBN: 978-0761958963 | Fairclough, N. (1989). Language and power. Longman. link ↗ |
| Alternatív nevek≠ | virtual ethnography (interpretivist), online ethnography, internet ethnography, digital fieldwork | DA, Critical Discourse Analysis, Discursive Analysis |
| Kapcsolódó≠ | 4 | 2 |
| Összefoglaló≠ | Interpretive digital ethnography is a qualitative research design that studies human cultures, communities, and practices as they emerge and unfold in digital spaces. Drawing on the interpretivist tradition, it treats online environments as genuine cultural sites and uses sustained, participant-oriented fieldwork to produce rich, context-sensitive accounts of how people create meaning through digital interaction. | Discourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures. |
| ScholarGateAdatkészlet ↗ |
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