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Analyse de la métaphore×Analyse de contenu×
DomaineQualitatifQualitatif
FamilleProcess / pipelineProcess / pipeline
Année d'origineTheoretical foundation 1980; systematic research applications from 1990s onwardSystematised through Krippendorff's methodology work; 4th edition 2018
Auteur d'origineGeorge Lakoff & Mark Johnson (Conceptual Metaphor Theory); Jonathan Charteris-Black (Critical Metaphor Analysis)Klaus Krippendorff (systematic formulation); roots in early 20th-century communications research
TypeQualitative research methodQualitative / mixed-method research technique
Source fondatriceLakoff, G., & Johnson, M. (1980). Metaphors We Live By. University of Chicago Press. ISBN: 978-0226468013Krippendorff, K. (2018). Content Analysis: An Introduction to Its Methodology (4th ed.). Sage. ISBN: 978-1506395661
AliasConceptual Metaphor Analysis, Metaphor Elicitation, Critical Metaphor Analysis, Linguistic Metaphor Analysisİçerik Analizi, systematic content coding, quantitative content analysis
Apparentées65
RésuméMetaphor Analysis is a qualitative method that identifies, classifies, and interprets the metaphors embedded in language to reveal how speakers and writers conceptualise experience, construct meaning, and exercise ideological influence. Grounded in Lakoff and Johnson's Conceptual Metaphor Theory, it treats metaphor not as a literary decoration but as a fundamental cognitive structure — ARGUMENT IS WAR, TIME IS MONEY — that shapes how people think, reason, and act. It is widely applied in psychology, education, political discourse, health communication, and organisational research.Content analysis is a systematic research technique for reducing text, visual, or media material into coded categories so that patterns can be counted, compared, and interpreted. Formalised by Klaus Krippendorff in his widely cited methodology textbook (latest edition 2018), the method sits at the boundary of qualitative and quantitative inquiry: it imposes structured, replicable coding on inherently meaning-laden material.
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ScholarGateComparer des méthodes: Metaphor Analysis · Content Analysis. Consulté le 2026-06-17 sur https://scholargate.app/fr/compare