Longitudinal Focus Group — Tracking Group Perspectives Over Time

A longitudinal focus group convenes the same group of participants in multiple sessions over an extended period — weeks, months, or years — to trace how their attitudes, experiences, or interpretations evolve in response to changing circumstances. Unlike a single focus group snapshot, the repeated-contact design captures the dynamics of opinion and meaning-making across time, making it particularly valuable in health, policy, and social research where change is the phenomenon of interest.