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Feeling Thermometer Analysis×Candidate Evaluation Model×
FieldPolitical PsychologyPolitical Psychology
FamilyProcess / pipelineLatent structure
Year of origin19641995
OriginatorAmerican National Election Studies / Aage ClausenMilton Lodge, Marco Steenbergen & Donald Kinder
TypeAffect rating instrumentLatent evaluation model
Seminal sourceWilcox, C., Sigelman, L., & Cook, E. (1989). Some like it hot: Individual differences in responses to group feeling thermometers. Public Opinion Quarterly, 53(2), 246-257. DOI ↗Lodge, M., Steenbergen, M. R., & Brau, S. (1995). The responsive voter: Campaign information and the dynamics of candidate evaluation. American Political Science Review, 89(2), 309-326. DOI ↗
AliasesFeeling Thermometer, Affect Thermometer, Thermometer Rating ScaleImpression-Driven Evaluation Model, Online Processing Model, Candidate Trait Evaluation Model
Related44
SummaryThe feeling thermometer is a survey instrument that asks respondents to rate their warmth or favorability toward a person, group, or institution on a 0-to-100 scale, where 0 is very cold/unfavorable, 100 is very warm/favorable, and 50 is neutral. Introduced in the American National Election Studies in the 1960s, it is the standard measure of political affect, and its analysis underpins candidate evaluation, group affect, and affective-polarization research.A candidate evaluation model represents how voters form overall assessments of political candidates as a latent function of perceived traits (competence, leadership, integrity, empathy), partisanship, issue proximity, and affect. It spans the trait-based factor models of Kinder et al. (1980) and the online-processing tally model of Lodge, Steenbergen and Brau (1995), which describes evaluation as a running summary updated as information arrives.
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ScholarGateCompare methods: Feeling Thermometer Analysis · Candidate Evaluation Model. Retrieved 2026-06-24 from https://scholargate.app/en/compare