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Reference/Originators/A. Parasuraman, Valerie A. Zeithaml, Leonard L. Berry

A. Parasuraman, Valerie A. Zeithaml, Leonard L. Berry

Methods attributed to this originator across the library, derived from each method’s recorded source.

1 method
1 field
1988 publication span
Marketing Management1 method
SERVQUAL Service Quality Scale1988
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