Online Theoretical Sampling
Online theoretical sampling applies the logic of theoretical sampling — selecting participants or data sources based on emerging theory rather than predetermined criteria — within digital environments. Researchers iteratively recruit from online communities, forums, social media, or virtual networks, guided at each step by conceptual gaps identified during concurrent analysis. It is most commonly used in grounded theory studies conducted wholly or partially over the internet.
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Method map
The neighbourhood of related methods — select a node to explore.
Quellen
- Glaser, B. G., & Strauss, A. L. (1967). The Discovery of Grounded Theory: Strategies for Qualitative Research. Aldine. ISBN: 978-0202302607
- Salmons, J. (2015). Qualitative Online Interviews: Strategies, Design, and Skills (2nd ed.). SAGE Publications. ISBN: 978-1483332673
So zitieren Sie diese Seite
ScholarGate. (2026, June 3). Online Theoretical Sampling. ScholarGate. https://scholargate.app/de/survey-methodology/online-theoretical-sampling
Which method?
Set this method beside its closest kin and read them side by side — the library lays the books on the table; the choice is yours.
- Grounded TheoryQualitative Forschung↔ compare
- Online-gezielte StichprobenziehungUmfragemethodik↔ compare
- Zweckorientierte StichprobenziehungUmfragemethodik↔ compare
- SchneeballverfahrenUmfragemethodik↔ compare
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