Methoden vergleichen

	Visuelle Evozierung und Kritische Diskursanalyse	Thematische Analyse
Fachgebiet	Qualitativ	Qualitative Forschung
Familie	Process / pipeline	Process / pipeline
Entstehungsjahr	2000s–2010s (integration of established traditions)	2006
Urheber	Synthesized from Douglas Harper (photo elicitation) and Norman Fairclough (CDA); integrated approach developed across visual and critical discourse scholarship	Virginia Braun and Victoria Clarke
Typ	Qualitative research design combining visual elicitation and discourse analysis	Method
Wegweisende Quelle	Harper, D. (2002). Talking about pictures: A case for photo elicitation. Visual Studies, 17(1), 13–26.	Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3(2), 77–101.
Aliasnamen	VECDA, photo-elicitation CDA, visual-elicitation CDA, image-elicitation critical discourse analysis	TA, Reflexive Thematic Analysis
Verwandt	4	3
Zusammenfassung	Visual Elicitation Critical Discourse Analysis (VECDA) is a qualitative methodology that uses photographs, drawings, or other visual materials as prompts to elicit participant talk, then subjects both the visual artifacts and the resulting discourse to critical discourse analysis (CDA). The approach uncovers how power, ideology, and social structures are reproduced or contested through the interplay of image and language, making it particularly powerful for social justice, health, education, and media research.	Thematic Analysis (TA) is a qualitative research methodology for identifying, analyzing, and reporting patterns (themes) in qualitative data. Developed systematically by Virginia Braun and Victoria Clarke (2006), TA is flexible and accessible, applicable across diverse theoretical frameworks and data types, making it one of the most widely used qualitative methods in psychology, health research, and social sciences.