Hybrid Quality Function Deployment
Hybrid Quality Function Deployment (Hybrid QFD) extends the classic House of Quality framework by embedding additional analytical techniques — such as fuzzy set theory, Analytic Hierarchy Process, TOPSIS, or optimization algorithms — directly into the QFD pipeline. This integration addresses known weaknesses of standard QFD, such as imprecision in customer ratings and subjectivity in relationship matrices, while preserving the method's core strength: systematically translating the voice of the customer into actionable engineering specifications.
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- Akao, Y. (Ed.). (1990). Quality Function Deployment: Integrating Customer Requirements into Product Design. Productivity Press. · ISBN 978-0915299416
- Chan, L.-K., & Wu, M.-L. (2002). Quality function deployment: A literature review. European Journal of Operational Research, 143(3), 463–497. · DOI 10.1016/S0377-2217(02)00178-9
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