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Prova pilot A/B×Experiment multi-braç×
CampDisseny experimentalDisseny experimental
FamíliaProcess / pipelineProcess / pipeline
Any d'origen2000s–2010s (formalized in digital experimentation literature)1990s–2000s (clinical formalization); multi-arm concept implicit in ANOVA-era factorial designs
Autor originalDerived from pilot study methodology (Kraemer et al., 2006) applied to A/B testing practiceDeveloped within clinical trials methodology; formalized by Parmar, Royston and colleagues (UK MRC CTU, early 2000s)
TipusExperimental design — feasibility studyExperimental design
Font seminalThabane, L., Ma, J., Chu, R., Cheng, J., Ismaila, A., Rios, L. P., Robson, R., Thabane, M., Giangregorio, L., & Goldsmith, C. H. (2010). A tutorial on pilot studies: The what, why and how. BMC Medical Research Methodology, 10(1), 1. DOI ↗Royston, P., Parmar, M. K. B., & Qian, W. (2003). Novel designs for multi-arm clinical trials with survival outcomes with an application in ovarian cancer. Statistics in Medicine, 22(14), 2239–2256. DOI ↗
Àliespilot split test, feasibility A/B test, preliminary A/B experiment, pilot randomized comparisonmulti-arm trial, multiple-arm experiment, multi-group experiment, many-arm design
Relacionats55
ResumA Pilot A/B test is a small-scale, preliminary split-test experiment run before a full A/B test to assess feasibility, estimate effect sizes, detect operational problems, and validate measurement instruments. Participants are randomly assigned to a control condition (A) and a treatment condition (B), but the study is explicitly underpowered — its purpose is to inform the design of the definitive test, not to yield a conclusive comparison.A multi-arm experiment simultaneously compares three or more treatment or intervention conditions — each called an arm — against a shared control or against one another. By testing multiple alternatives in a single study, it yields more information per participant than running separate two-group experiments sequentially, while controlling the overall Type I error rate through pre-specified comparison strategies.
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ScholarGateCompara mètodes: Pilot A/B Test · Multi-arm experiment. Recuperat el 2026-06-17 de https://scholargate.app/ca/compare