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Estudi de Casos Múltiples Digital×Etnografia digital×
CampQualitativaQualitativa
FamíliaProcess / pipelineProcess / pipeline
Any d'origen1984 (Yin's case study framework); digital adaptation ~2000s–2010sLate 1990s – 2000s
Autor originalRobert K. Yin (case study methodology); extended to digital contexts by various digital methods scholarsChristine Hine (virtual ethnography); Robert V. Kozinets (netnography)
TipusQualitative comparative research designQualitative research method
Font seminalYin, R. K. (2018). Case Study Research and Applications: Design and Methods (6th ed.). Sage. ISBN: 978-1506336169Kozinets, R. V. (2010). Netnography: Doing Ethnographic Research Online. Sage. ISBN: 978-1847875228
Àliesonline multiple case study, digital multi-site case study, virtual multiple case study, digital comparative case inquiryonline ethnography, virtual ethnography, internet ethnography, netnography
Relacionats66
ResumDigital Multiple Case Study is a qualitative research design in which two or more bounded digital cases — such as online communities, social media platforms, virtual organizations, or digital ecosystems — are studied in depth and then compared systematically. Grounded in Yin's case study methodology and adapted for digital settings, the approach combines the contextual richness of single-case inquiry with the analytic leverage of cross-case comparison in online environments.Digital ethnography is a qualitative research method that adapts traditional ethnographic fieldwork to online and digitally mediated settings. Drawing on sustained participant observation, document collection, and sometimes interviews, the researcher immerses themselves in one or more digital communities — social media platforms, forums, gaming spaces, or messaging groups — to understand how culture, identity, and social practice are constructed through digital interaction. The approach recognises that online spaces are not merely reflections of offline life but distinctive sites of cultural production in their own right.
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ScholarGateCompara mètodes: Digital Multiple case study · Digital Ethnography. Recuperat el 2026-06-15 de https://scholargate.app/ca/compare