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Lĩnh vựcPhương pháp luận khảo sátPhương pháp luận khảo sát
HọProcess / pipelineProcess / pipeline
Năm ra đờiMid-20th century onward1961
Người khởi xướngConventional practice in social and epidemiological field researchLeo A. Goodman
LoạiNon-probability samplingNon-probability sampling technique
Công trình gốcBabbie, E. (2010). The Practice of Social Research (12th ed.). Wadsworth Cengage Learning. ISBN: 978-0495598428Goodman, L. A. (1961). Snowball sampling. Annals of Mathematical Statistics, 32(1), 148–170. DOI ↗
Tên gọi khácintercept sampling, on-site convenience sampling, street intercept sampling, field intercept surveychain-referral sampling, network sampling, respondent-driven sampling, referral sampling
Liên quan43
Tóm tắtField-based convenience sampling is a non-probability technique in which researchers recruit participants by approaching whoever is physically present and accessible at a chosen real-world location — a market, hospital waiting room, park, or transit hub. It is widely used in public health surveillance, marketing research, and exploratory social surveys when rapid, low-cost data collection is needed and probability sampling is not feasible.Snowball sampling is a non-probability recruitment technique in which initial participants (seeds) refer the researcher to others who meet the study criteria, and those referrals in turn refer further participants. The sample grows incrementally — like a rolling snowball — until the required size or theoretical saturation is reached. It is the method of choice when a target population has no accessible sampling frame, such as undocumented migrants, illicit drug users, survivors of stigmatised experiences, or members of closed professional networks.
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ScholarGateSo sánh phương pháp: Field-based convenience sampling · Snowball Sampling. Truy cập ngày 2026-06-17 từ https://scholargate.app/vi/compare