Порівняння методів

	Автоетнографія	Активне дослідження	Дискурс-аналіз
Галузь	Якісні методи	Якісні дослідження	Якісні дослідження
Родина	Process / pipeline	Process / pipeline	Process / pipeline
Рік появи	Late 20th century (term coined 1979; method consolidated 1990s–2000s)	1946	1989 (Fairclough); 1987 (Potter & Wetherell)
Автор методу	Carolyn Ellis, Arthur Bochner, Norman Denzin (prominent theorists); David Hayano coined the term in 1979	Kurt Lewin; expanded by Kemmis, McTaggart, Reason & Bradbury	Norman Fairclough; Jonathan Potter and Margaret Wetherell
Тип	Qualitative research method	Method	Method
Основоположне джерело	Ellis, C. (2004). The Ethnographic I: A Methodological Novel about Autoethnography. AltaMira Press. ISBN: 978-0759100947	Lewin, K. (1946). Action research and minority problems. Journal of Social Issues, 2(4), 34–46.	Fairclough, N. (1989). Language and power. Longman.
Інші назви	auto-ethnography, AE, personal narrative research, self-ethnography	Participatory Action Research, PAR, Collaborative Inquiry	DA, Critical Discourse Analysis, Discursive Analysis
Пов'язані	6	1	2
Підсумок	Autoethnography is a qualitative research method in which the researcher uses systematic self-reflection and personal narrative to examine their own experiences within a cultural, social, or organizational context. By treating the self as both subject and instrument, autoethnography connects individual lived experience to broader cultural patterns, making personal stories analytically and socially significant. It bridges autobiography and ethnography, producing accounts that are simultaneously evocative and scholarly.	Action research is a collaborative research methodology in which researchers work with practitioners and community members to investigate a problem, implement change, and evaluate outcomes, cycling through reflection, action, and learning. Developed by Kurt Lewin (1946), action research bridges research and practice, aiming simultaneously to produce knowledge and practical improvement.	Discourse analysis is a qualitative research methodology that examines how language, communication, and power shape meaning, identity, and social reality. Developed across linguistics, sociology, and psychology (particularly by Norman Fairclough and Jonathan Potter), discourse analysis goes beyond content to analyze language use as a social practice that constitutes and reflects power relations, ideologies, and social structures.